Purveyors of so-called complementary and alternative medicine (CAM) don’t have any credible scientific evidence. If they did, their treatments would not be called “alternative” but would have been accepted into mainstream practice and would just be called “medicine.” They tend not to appreciate science or even to understand it. They… read more "Stupid Videos and Marketing Ploys"
Navage is a machine that uses salt water to rinse out the sinuses, allegedly alleviating the causes of congestion, allergies, colds, and more. The evidence for their claims is lacking. Navage airs its TV commercials with annoying frequency. They say: Pandemics remind us that germs invade through your nose, the… read more "Navage Promises Benefits from Cleaning Your Nose with Their Expensive Machine"
Nurse practitioner aggressively advertises a plethora of aesthetic treatments, some of which are dubious. It’s legal, but is it ethical? Facelifts by plastic surgeon improve appearance. Aesthetic nurse practitioner’s offerings are more dubious. Larson Medical Aesthetics, an organization with three locations, is run by a nurse practitioner named Margaret Larson.… read more "Nurse Practitioner Pushes Dubious Aesthetic Treatments"
I got an email urging me to check out a wonderful new product that boosts brain performance: it “doubles IQ, skyrockets energy levels, and connects areas of the brain not previously connected.” It is BrainPlus IQ, a dietary supplement that falls into the category of nootropics, substances that enhance cognition… read more "BrainPlus IQ: Lying with Advertising"
As good a source of stem cells as any chiropractor. My local newspaper is a constant source of topics to blog about. It regularly features ads for untested dietary supplements and for chiropractors who offer non-chiropractic treatments and don’t identify themselves as chiropractors. Recently, a full-page ad for NW Pain… read more "Stem Cells and Chiropractic"
Video advertisement for the Cancer Treatment Centers of America, hosted on their website. Note at the bottom the statement “No case is typical. You should not expect to experience these results” (click to embiggen). You have probably seen the TV commercials or other ads for Cancer Treatment Centers of America.… read more "Cancer Centers and Advertising Practices"
There was a half-page ad in my local paper, thinly disguised as a “Special Report” by a Health and Fitness Editor, for a new fat-melting pill that “could put diet industry out of business by 2016.” I have seen a lot of ridiculous ads for weight loss products, but this… read more "Shred360: The Weight Loss Product with the Stupidest Hype Ever"
I’m frequently asked, “Is what that ad says really true?” Three recent inquiries have been about products advertised in Scientific American. An ad may acquire a certain cachet by appearing in a prestigious science magazine, but that doesn’t mean much. Scientific American’s editorial standards apparently don’t extend to its advertising… read more "Misleading Ads in Scientific American"
I know I should exercise regularly, but I’m congenitally lazy and am ingenious at coming up with excuses. There’s an exercise machine that sounds like the end of all excuses, a dream come true. You’ve probably seen the ads in various magazines. The ROM Machine: “Exercise in Exactly 4 Minutes… read more "4-Minute Exercise Machine"
Over the last few months, I have had a truly surreal experience. It started when I noticed a two-page full color spread in TV Guide magazine advertising a product called Akavar 20/50. It contained the same claims that so many bogus weight loss products do: eat all you want and… read more "Akavar 20/50 and Truth in Advertising"