Innovo for Bladder Leakage

An expensive pair of shorts promises to cure bladder leaks by using electrical stimulation to produce pelvic floor contractions, essentially doing the Kegel exercises for you. The science is insufficient and the marketing is misleading. My mailbox is a good source of questionable claims. The other day I received a spiffy ad for Innovo. Innovo

BladderMax: Fake News and Outrageous Headlines

A newspaper ad for BladderMax is disguised as a news story reporting “the end of bladder leakages.” The information is inaccurate and the headlines are preposterous. There is a half-page article in my newspaper. The headline announces, “Scientists Predict End of Bladder Leakages by 2019.” This is reinforced by accompanying statements: “New developments in scientific

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